In recent years, traditional marketing strategies such as television advertising campaigns have been superseded by social network marketing. Companies agree that Instagram is the best way to launch an effective campaign because comparatively speaking, a prime-time tv ad campaign comes in at an enormous cost. And tv campaigns cannot target a specific audience or reliably… Continua a leggere Can I trademark an Instagram username?
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This is the legal framework of an e-Sports club
The growth of the e-Sports sector has meant that, for many individuals, videogames go from being a hobby to becoming a profit-making business. And businesses are run by companies. This would not be a problem if e-Sports were recognized as a sport, because, if it were, this type of business could be run within the… Continua a leggere This is the legal framework of an e-Sports club
The new question sticker from Instagram
Instagram has introduced a new interactive question sticker for its Stories that has quickly become a “must have” feature for the Influencers. The question sticker allows your followers to ask questions to which you reply later and then hang in a Stories. Instagram says that “it’s a way to start conversations at times when you… Continua a leggere The new question sticker from Instagram
Another turn of the screw: the coming of the “Virtual Influencers”
Right from the get-go, social networks changed our habits, such as our way of keeping in touch with friends and family and reading the news. Social networks provide limitless amounts of information that can be accessed by a quick glance at our phones. At the drop of a hat, we can get fresh news and… Continua a leggere Another turn of the screw: the coming of the “Virtual Influencers”